QuA Associates
Het Koopmanshuis
The project
QuA designed a book, the identity and the interior of the Koopmanshuis Volkswagen showroom. It was decided early on in the project that the cars would not be introduced at every Volkswagen dealership, but would concentrate on one building that would reflect the craftsmanship and technology of the cars. Het Koopmanshuis has the role of flagship-store for the Volkswagen brand.
Committee
QuA Associaties created a visual link between its interior design and the Volkswagen Glazen Fabriek in Dresden.