The packaging and the child’s chair are made from the same type of strong cardboard, allowing two components of the chair to be made from the packaging.

The fact that the packaging is a component of the product makes this chair for children extremely distinctive. Its basic appearance ensures this has not become a ‘childish’ product. A plus is that you see what it is immediately, namely a do-it-yourself kit. The design invites immediate action. Characteristics: ‘less is more’, inventive and experimental.